Chatbots increase survey response rates, while automation reduces the workload on market research (MR) professionals. Similar trends benefit researchers and clients during product reception forecasting and customized relationship management.... Read more »
The advantages of accurate customer segmentation are clear for businesses of all shapes and sizes, but for budget-conscious startups and SMEs, the marketing ROI for technology-driven campaigns can’t be... Read more »
Generative AI has the potential to change business operations across a vast range of sectors. In terms of securing business growth, the GenAI revolution cannot be understated. With projections... Read more »
Wondering how to take your field service to the next level? It’s time you should switch to an employee tracking software. As automation takes the most space, there is... Read more »
Imagine a world where banking is faster, safer, and more secure. Blockchain technology provides that and it’s already changing the banking sector’s identity verification game. We’re all too familiar... Read more »
Chess legend, Gary Kasparov, who was the first chess grandmaster to lose to artificial intelligence (AI), has been vocal about the worth of what he calls, “centaurs”: these are... Read more »
Artificial intelligence’s sentiment analysis ability has potential, but certain obstacles slow its progression. This technology’s inability to account for subtle cultural differences in language may be responsible for its... Read more »
While the internet has evolved at a rapid pace since the turn of the Century, the emergence of social media has been so formidable that it encompasses the lives... Read more »
In recent years, generative AI has emerged as a transformative technology with profound implications across various industries, including retail. This article explores how generative AI is reshaping the retail... Read more »
In today’s digital world, where information flows everywhere, big data has emerged as an opportunity for innovation, but it also harbors a potential risk of vulnerabilities. The huge volumes... Read more »
