Having a great website, a strong social media presence, and a solid marketing strategy sometimes fail to get expected conversions. It happens because marketing managers ignore how customers or... Read more »
E-commerce business isn’t only about the transaction of money but more about the transaction of customer relationships. The better the relationship, the stronger the brand community. Subsequently, it directly... Read more »
As digital transformation paves the way for a more competitive marketplace for brands, customer experience has become an essential factor for every ambitious business to nurture. To optimize the... Read more »
As monetizing data becomes important, businesses need efficient data management and analytics solutions to make informed decisions and gain a competitive edge. Two such solutions that play vital roles... Read more »
In the digital era, the term ‘Big Data’ has become a buzzword, and for a good reason. It refers to the vast volumes of structured and unstructured data that... Read more »
Predictive analytics has transformative power! I can vouch for that because it empowered us to spot emerging SaaS market trends and customer demands and mitigate critical business risks. What’s... Read more »
Customer service can make or break your business, but technology can help. It’s an essential tool for crafting experiences that attract and retain consumers. Whether a personalized recommendation popping... Read more »
From smartphones to website architecture, conversational artificial intelligence is all the rage. A subsection of AI, it understands what you say and can hold an intuitive conversation. Modern consumers... Read more »
With many businesses appearing on the market, it gives more power for customers to choose different alternatives available in the marketplace. It is no wonder that business owners try... Read more »
The advent of digital technologies and the rise of e-commerce have drastically changed the way customers interact with businesses. With no dearth of options for products and services at... Read more »
