In this contributed article, Jonah Leshin, Head of Privacy Research at Datavant, discusses how we have seen a rapid increase in the digitization and standardization of health data. With this groundwork laid, more recently, there have been concerted efforts to connect siloed health data sources in support of more impactful use cases. Synthetic data serves as a powerful complementary tool for the analyses that these use cases require, bringing us closer to maximizing data utility within the healthcare ecosystem.